Opportunity
As we continue to progress and develop new ways of fulfilling customers’
needs many opportunities are created. I have seen this need unmet throughout my
years, as the world becomes more and more reliable on technology many people
feel left out or lost by how quickly everything can change. The consumer market
my service seeks to cater to are mainly individuals of an older generation,
think about your parents or grandparents, since we all know someone who is not
so fond of technology the place of implementation of this service can be
anywhere. In order to succeed on a beta test for this service, it preferable to
execute it on a community that has a large number of senior individuals.
Furthermore, after speaking to potential customers about such service they said
their needs were mostly met by family members or friends, those who if had the
time would help them with their technology problems. These customers have not
found such services in their areas that might satisfy their needs. I believe
this is a big opportunity because it does not seem to be any other type of
service that can be implemented in such a way now. However, the window of
opportunity for this kind of service will not particularly last for many years
due to how companies are trying to adapt towards customers, I can see Best Buy
trying to offer such kind of service in the next few years.
Innovation.
This innovation consists of a service that will relieve the
customer of technological burdens. It works by listening to the customer's issues
or problems. For example when someone does not know how to transfer pictures from
camera to computer, or when someone needs help setting up a server. The range
of needs are categorized by three categories:
These three categories would be in accordance with our team of
experts which will be evaluated to see if they can be suitable for the job
based on their skills.
Simple
consists of a problem that can be solved by our level 1 expert, which addresses any simple remote task such as Wi-Fi
troubleshooting, email/account setup, printer problems. (15h)
Complex
Consists
of problems that require a much lengthier time investment (2-6h), which
addresses computer virus removal, reset, multiple device set-ups. ($30h)
Expert
Consists
of much more complex problems that require an expert on the subject, such as
server maintenance, smart home installations, and upkeep. ($40h, min 2h)
Venture Concept
This business Idea will help all those customers that heavily
rely on technology but unfortunately can’t comprehend it to its full extent. It will
solve the problem of those who either do not have time to spend or have trouble
with technology at this moment. I believe my customers will need this service
because it fulfills a gap left, that is the generation that has had to
deal with technology at a much faster pace. My possible competitors would be
Best Buy, Target, or Office Max maybe. My business would rely mostly on
customer support centers, with individual experts on their fields and on-call
technicians. This business can be started with a relatively short amount of
people, It can be started by myself going door to door and then expanding to be
able to accommodate my technicians and staff. The ideal amount of staff would
be around 8 or more people, 3 customer service representatives that can be
outsourced, 3-6 technicians, myself, and a manager. The company should also develop
a set of policies to ensure customer
satisfaction and good care of the products.
Three minor elements
My most important resource will be our customer service, the
personalized attention and focus we give to our customers will be one of the
best, something to be proud of. This will be relatively hard to copy because
of the team commitment I seek to develop within my business.
My next step for the venture would be expansion. If we are able
to solve customers’ needs in a particular area, we can study and analyze
opportunities to expand and assist other cities that have this need.
Getting the degree of technicians qualified throughout specific
programs that can help asses the different degree of problems that they make
encounter in the field.
Assuming this entrepreneurial pursuit goes well I would like to
have a business that grows into a national chain, being recognized by every
household and assisting those who need it the most. It is no easy work but with
the right team and focus on the project, I can see it as achievable
2) Feedback Received
The feedback I received was very well, it helped me
understand that there are many more ways to implement m business and that there
can be a lot of technicalities to fix first.
“I liked reading your post. You did a good job
of relating what the opportunity is and how your business can solve the problem
for most people. I think you also did well on creating your cost per hour. It
seems that it would be hard to get an expert on every type of technology, but
that is why this is your idea and not mine. Good job!”
“If you are trying to repair
someone's computer and cannot, they might try to state that you broke it to
begin with.”
3) based on my feedback I seek to further analyze the possibilities
of this venture, within its liabilities. In order to have a successful company
we need to implement good personnel training and policies that can help this
venture launch successfully
4)
